Development of Tea Exports in West Java Through Global Cooperation and Sustainable Innovation

Authors

  • Rizal Saefuloh Hubungan Internasional Universitas Al-Ghifari Author
  • Pupu Fujiah Hubungan Internasional Universitas Al-Ghifari Author
  • Melza Oktaviani Hubungan Internasional Universitas Al-Ghifari Author
  • Silvia Hanif Alvianita Hubungan Internasional Universitas Al-Ghifari Author
  • Fajar Lazman Hubungan Internasional Universitas Al-Ghifari Author

Keywords:

tea exports, West Java, global cooperation, sustainable innovation, product diversification

Abstract

This research examines the development of tea exports in West Java through global cooperation and sustainable innovation. With a contribution of 67.6% of total national tea production, West Java has a strategic role in the Indonesian tea industry. Using qualitative methods with a literature study approach and in-depth interviews, this research analyzes export development strategies, challenges faced, and collaboration between stakeholders. The research results show that the development of West Java tea exports is supported by three main strategies: strengthening export marketing networks, trade promotion programs, and business digitalization. Innovation and product diversification, such as the development of artisan tea and health products, are key to increasing competitiveness. Despite facing challenges in the form of high certification standards and global competition, collaboration is effective between stakeholder as well as government support through facilitating certification and developing market intelligence contribute to overcoming these obstacles. This research provides recommendations for strengthening the competitiveness of West Java tea exports through improving technology, developing human resources, and expanding markets.

Author Biographies

  • Rizal Saefuloh, Hubungan Internasional Universitas Al-Ghifari

    Dear Editor,

    I, Rizal Saefuloh, am currently pursuing my Bachelor's degree in International Relations at Al-Ghifari University. My academic journey has fostered a keen interest in international trade and regional development, particularly in the agricultural sector. While actively participating in campus journalism through the Student Press Institute (LPM) Pers Mediafar, I have developed strong analytical and writing skills that complement my academic pursuits.

    Although I am in the early stages of my academic writing career, with my experience primarily centered on course assignments, I am deeply committed to contributing meaningful research to the field of international relations. This article represents my earnest effort to analyze and understand the dynamics of West Java's tea export development through the lens of global cooperation and sustainable innovation.

    I am dedicated to maintaining high standards of academic integrity and look forward to the opportunity to contribute to the scholarly discourse in this field.

    Best regards,

    Rizal Saefuloh

  • Pupu Fujiah, Hubungan Internasional Universitas Al-Ghifari

    Dear Editor,

    I, Pupu Fujiah, am currently pursuing my Bachelor's degree in International Relations at Al-Ghifari University. My academic journey has cultivated a deep interest in international trade relations and regional economic development. While my writing experience primarily comes from academic assignments, I am committed to developing meaningful research contributions to the field. This article represents my dedication to understanding the complexities of international trade through the lens of West Java's tea export development.

    Best regards,

    Pupu Fujiah

  • Melza Oktaviani, Hubungan Internasional Universitas Al-Ghifari

    Dear Editor,

    I, Melza Oktaviani, am an undergraduate student in International Relations at Al-Ghifari University. My academic studies, combined with active participation in campus activities, have fostered my understanding of global cooperation and sustainable development issues. Although I am in the early stages of my academic writing career, with experience mainly from course assignments, I am passionate about contributing valuable research to the field of international relations.

    Best regards,

    Melza Oktaviani

  • Silvia Hanif Alvianita, Hubungan Internasional Universitas Al-Ghifari

    Dear Editor,

    I, Silvia Hanif Alvianita, am pursuing my Bachelor's degree in International Relations at Al-Ghifari University. Through my academic journey, I have developed a particular interest in sustainable development and international trade partnerships. While my writing experience is primarily based on academic assignments, I am dedicated to expanding my research contributions and understanding of global trade dynamics.

    Best regards,

    Silvia Hanif Alvianita

  • Fajar Lazman, Hubungan Internasional Universitas Al-Ghifari

    Dear Editor,

    I, Fajar Lazman, am an undergraduate student in International Relations at Al-Ghifari University. My academic focus includes global trade dynamics and regional economic development. Though my writing experience mainly stems from course-related assignments, I am committed to developing research that contributes to understanding international trade relationships and sustainable development practices.

    Best regards,

    Fajar Lazman

References

Aberth, Wilhelmina Aleandra. "Indonesia Becomes the 4th Largest Coffee Producer in the World." GoodStats Data, 22 January 2025, https://data.goodstats.id/statistic/indonesia-jadi-produsen-kopi-terbesar-ke-4-di-dunia-QA412?utm_campaign=read-infinite&utm_medium=infinite&utm_source=internal. Accessed 2 February 2025.

WEST JAVA PROVINCIAL CENTRAL STATISTICAL AGENCY. "Export Statistics for West Java Province According to Commodities 2023." WEST JAVA PROVINCIAL CENTRAL STATISTICAL AGENCY, 20 December 2024, https://jabar.bps.go.id/id/publication/2024/12/20/af29c202026bdbe1543339ff/statistik-ekspor-provinsi-jawa-barat-menrut-komoditi-2023.html.

Bizhare Contributor. “Product Diversification: Definition, Objectives, and Examples.” Bizhare, 16 September 2023, https://www.bizhare.id/media/bisnis/diversifikasi-produk.

BSIP TRI. “BSIP TRI News - Restoring the Glory of the Indonesian Tea Industry.” BSIP TRI, 8 January 2025, https://tanamanindustri.bsip.pertanian.go.id/berita/mengembalikan-kejayaan-industri-teh-indonesia?utm_source=perplexity. Accessed 2 February 2025.

Directorate General of International Trade Negotiations, Ministry of Trade of the Republic of Indonesia. "Strategic Plan for International Trade Negotiations for 2020-2024." Directorate General of International Trade Negotiations, https://ditjenppi.kemendag.go.id/unduhan-file/d1109bfb-ffe4-40fc-8f46-9f4f63b1d567. Accessed 2 February 2025.

Endastri, Therecia Sri. "Diversification of CTC Tea Products as an Effort to Increase Tea Export Sales at PT Perkebunan XIII in Bandung-West Java." Thesis, 2008.

Jannaty, Firda, et al. "Analysis of the Competitiveness of Exports of Indonesian Tea and Vietnamese Tea in the World Market." Agricultural Student Scientific Journal, vol. 5, no. 1, 2020, pp. 181-190.

Coordinating Ministry for Economic Affairs. "Collaboration and Synergy to Increase Indonesian Tea Production and Competitiveness." Coordinating Ministry for Economic Affairs, 24 March 2022, https://www.ekon.go.id/publikasi/detail/3950/kolaborasi-dan-sinergi-untuk-tingkatkan-produksi-dan-daya-saing-teh-indonesia. Accessed 2 February 2025.

Mulyati, Yuyun, et al. "The Potential of West Java Millennial Farmers in Boosting the National Economy through Exports of Plantation Products." Journal Publicuho, vol. 5, no. 3, 2022, pp. 967-969. Accessed 02 02 2025.

Rangkuty, Dewi Mahrani, and Bakhtiar Efendi. EXPORT THEORY (Case Study: Indonesian Exports to ASEAN Countries). Mataram, LPPM UNDIKMA, 2022.

Rusydiana, Aam Slamet. “International Trade:.” JDIH Ministry of Trade of the Republic of Indonesia, https://jdih.kemendag.go.id/pdf/Buku-/Jurnal/Perdagangan_Internasional.pdf. Accessed 2 February 2025.

Salvatore, Dominick. International Economics. Wiley, 2013. Accessed 2 February 2025.

Tarigan, Grasella Olivia, et al. "Determinants of Indonesian Tea Exports to the United States." Journal of Actual Economics, vol. 1, 2021, pp. 109-1116, https://journal.widapublishing.com/index.php/JEA/article/download/23/39/223.

Trimo , L., Fatimah, S., & Djuwendah, E. (2017). Kajian Pengembangan Agroindustri Berbasis Rakyat Study of Tea Small Holder Agroindustry Development. Jurnal Rekayasa Hijau, 136-145 .

Vick. "West Java Exports 20 Tons of Tea to the United Arab Emirates." JABARPROVGOID, 24 May 2022, https://jabarprov.go.id/berita/jabar-ekspor-20-ton-teh-ke-uni-emirat-arab-197.

Downloads

Published

2025-02-21

Issue

Vol. 1 No. 01 (2025): INDIEGO (MARCH 2025) - INPRESS

Section

Research Articles

License

Copyright (c) 2025 Rizal Saefuloh, Pupu Fujiah, Melza Oktaviani, Silvia Hanif Alvianita, Fajar Lazman (Author)

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

How to Cite

Development of Tea Exports in West Java Through Global Cooperation and Sustainable Innovation. (2025). INDIEGO: Indonesian Journal of Diplomacy, Political & Economical for Global Society, 1(01), 18-31. https://trasearch.org/ojs/index.php/indiego/article/view/10