From CSR to Brand Activism: Exploring Emerging Trends in Indonesia’s Marketing Landscape. Indonesian Research of Sustainability Management, Business, & Administration, [S. l.], v. 1, n. 02, p. 40–50, 2025. Disponível em: https://trasearch.org/ojs/index.php/irhamna/article/view/article26. Acesso em: 18 jul. 2025.